HardyCo Showdown
Home/2026 Recap
October 9–10, 2026 · Lamar Dixon Expo Center

2026: Year One

The first HardyCo Showdown is in the books. Here’s how big it got — and why 2027 is the one to be ready for.

670+Builds
1,700+Wristbands
13Days to Sell Out
30+Vendors
14.5M+TikTok Views
Straight From the Lots

You Filmed It. All of It.

147 videos from 107 creators · 14.5M+ views on #hardycoshowdown. Here are a few from the weekend.

See the Full Fan Wall

How It Went Down

Registration opened in July. Thirteen days later, every Platinum and Silver lot was gone.

  • The Lots670+ builds across Platinum, Silver & Bronze296 builds applied for 184 premium spots
  • The BuildsTrucks, cars, ATVs, side-by-sides & motorcyclesLifted, diesel, street, and full custom show builds
  • The Crowd1,700+ wristbands sold onlineSingle-day and weekend, Friday and Saturday
  • Vendor Row30+ vendors, indoor and outdoor117 vendors applied for a booth
  • The VenueLamar Dixon Expo Center, Gonzales, LA247 acres, with camping by the lakes
The crowd at the 2026 HardyCo Showdown with hands in the air
On stage facing a packed pavilion at the 2026 HardyCo Showdown
Saturday on the main stage
Show trucks and spectators inside the Platinum building
Inside the Platinum building
The stage lit up at night at the 2026 HardyCo Showdown
The stage after dark

Photos from Madison’s 2026 show videos.

Friday

Night One

Oct 9, 2026
  • Day
    Show & Shine, Vendor Row, Food TrucksGates opened at noon
  • Stage
    Showdown Kickoff Party with Caleb Lapeyrouse
  • Stage
    Lauren Lee and Band
  • Late
    DJ Karaoke Party
Saturday

Night Two

Oct 10, 2026
  • Day
    Full Vendor Row, Food Trucks, Family FunGates opened at 10 AM
  • Awards
    Tier and Overall Winners Crowned
  • Tailgate
    Tailgate PartyLSU & Kentucky on the big screen
  • Stage
    Big Mo
  • Stage
    PCL
Partners

Thank You, 2026 Partners

Year one happened because these brands showed up.

2027 Is Coming

Back at Lamar Dixon. The date isn’t out yet — get on the list and you’ll hear it first.

Be First to Know About the Showdown